November is coming

As October starts to wrap up, I wanted to remind you about a deadline coming up for my app Repeat Customer Insights. We're now near November 1st which is the next time the app saves the snapshots of the Customer Grid analysis.

This is where it saves how your Customer Grids and segments appeared on the 1st so that you can compare how it changes in the future.

November 1st's will be a critical one going into the holiday season as it's the last one before the holidays. Come January once the holidays all play out, you'll be able to look back and see how your customer segments shifted.

e.g. Did more customers become loyal? Did a lot defect? Were they spending more than usual in each order, or less?

These kinds of questions are what the snapshots of the Customer Grid history can help answer.

They are created automatically for active Repeat Customer Insights accounts on the Entrepreneur and Growth plans. As long as you signup or keep your account active before the 1st rolls around, the system will save the snapshot automatically.

Eric Davis

Segment your customers automatically with RFM

Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.

Learn more

Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.