JSON-LD for SEO adds a snippet to the Shopify theme which will auto-detect and markup a few types of content (Organization, Website, Product, Article).
It will "just work" for these types.
- Every page has data added with the business details and website details (Organization, Website)
- Product pages get the Product data
- Blog posts get the Article data
Additionally, two other data types can be configured for blog posts and articles once you add the extended content details to Shopify. The documentation for the Recipe content type is available here.
- (optional) Articles with a video can also have Video data added
- (optional) Articles with a recipe can also have Recipe data added