Tag: email

Where’s the order?

The other night I ordered some books directly from a mid-sized publisher. The ordering process was okay (they use WooCommerce) but later I noticed I never got an order confirmation email or receipt from them. By that time I had closed the tab already and so I had to dig through my history to look …

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Email checklist to boost repeat customer purchases

Email marketing is one of the top drivers of repeat purchases but many stores send out emails that miss the mark. Here’s a quick checklist you can run through while creating each email. Included content that increases the reader’s trust Included content that is educational or entertaining Included a call to action Call to action …

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How to start sending more emails and getting more sales

With a few exceptions the more you email your customers, the more sales you’re going to make. And the easier it will be. Here’s a quick way to get started without making it a "something I’ll do someday". First increase how frequently you email. If you’re not emailing at all, send one email per month. …

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When is your Shopify store sending too much email?

I was emailing with a customer about email marketing and how much is too much: Do you have any opinions on how much is too much email? I mean, won’t customers feel that you are being pushy if you email them too much? It all depends on your subscribers and email content. Jilt has a …

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