Tag: fake reviews

Shopify apps to fast-track your way to SEO failure

A JSON-LD for SEO customer shared a screenshot of a SEO app with me. Two options caught my eye: Does “Show random product rating between 4 and 5 stars” and “All products have 5 stars” sound like something you should enable? Probably not, unless you like fake reviews and spam. These two options are a …

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Don’t deceive your users.

Recently while looking over a Shopify store I was reminded of one of Google’s quality guidelines: Don’t deceive your users. I’m not going to get into what the store was doing because that’s not the point (and hopefully they’ll fix their store now that they know the rules). What does interest me is that a …

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