I’ve just released a product ID change for JSON-LD for SEO. This will only impact you if you’ve hand coded additional structured data for your products to link with the app. If you’ve only used the configuration panel, this does not impact you and you can ignore the rest of this article. If you’re reading …
Tag: json-ld for seo
40% more exposure for Pool Store Canada by winning Rich Results
I’ve been asking JSON-LD for SEO customers for more information about how the app has been helping their store. What follows is a short case study from one store. Any results may or may not be typical or what you can expect with your Shopify store. There are so many variables involved that it’s impossible …
Google’s official stance on structured data warnings
After years of my own research into how how Google Search works with structured data warnings, they’ve finally come out with their official documentation. Warning: A rich result with a warning issue is eligible to appear in Google Search as a rich result. Warning issues are either suggestions for missing or invalid optional values, or …
The risks of adding review stars to your Shopify store homepage
A subscriber was asking about how to get review stars on the homepage for a Shopify store. Google guidelines around reviews are extremely strict and they take them very seriously. Many websites have abused them in the past and starting in 2018 Google started to crack down on them hard. For Shopify stores it’s near …
Drone Labs doubled their organic traffic with JSON-LD for SEO
I’ve been asking JSON-LD for SEO customers for more information about how the app has been helping their store. What follows is a short case study from one store. Any results may or may not be typical or what you can expect with your Shopify store. There are so many variables involved that it’s impossible …
JSON-LD for SEO now integrates with EggViews reviews.
Today JSON-LD for SEO integrates with its 17th product review app: EggViews. If you use EggViews and JSON-LD for SEO together, EggViews reviews will be added to your product structured data. That will help Google find your reviews and potentially award your products with the full Rich Snippets showing the prices, availability, and orange review …
Which structured data brings all the traffic to the yard for Shopify stores?
Malachi was asking the other day about which data types Google and JSON-LD for SEO supports. That’s a great question because there are almost 600 different data types available on Schema.org but only a handful are actually used by Google. JSON-LD for SEO focuses on the data types that matter the most for Shopify stores: …
Using advanced product data in Shopify to help your SEO and Google Merchant Center advertising
A customer was asking about how JSON-LD for SEO and Google uses the manufacturer part number (MPN), SKU, and barcode (GTIN) values. His specific questions wouldn’t be valuable but then I realized that I’ve never written about how this advanced product data in Shopify can be converted into useful results in Google Search and Merchant …
Pinterest now (silently) accepting JSON-LD data for Rich Pins from Shopify stores
After working with a JSON-LD for SEO customer several days ago, we were both happy to discover that Pinterest is now accepting JSON-LD formatted data for their Rich Pins. This means that if you have the correct structured data on your product or blog posts in Shopify, Pinterest will detect them and add additional data …
Google’s upcoming changes to Rich Snippets and Rich Cards
Over the past months Google has been making changes to their Rich Snippets and Rich Cards programs. The most visible part is to unite them and call them Rich Results. (So there’s now another term to learn… thanks Google) To better understand the impact of these changes, yesterday I did a full review of Google’s …