A JSON-LD for SEO customer asked yesterday about the future of JSON-LD which was rather timely given recent news with data-vocabulary: Is there a chance the app could become redundant in the future? Or will Google be using JSON-LD for the foreseeable future? No one can predict the future of Google but they have been …
Tag: kb json-ld search engine update
Google Image Search is now showing product availability
Google is always changing how their search results work. Usually to the annoyance of SEOs but sometimes… sometimes a change is good. Recently Google Image Search started showing the product availability in the Rich Results for image searches. Both in the result lists: and in the details: This brings Image Search closer to regular Search’s …
A new easy way to have your search results attract more traffic
Recently Google updated the design of the search results on desktop. The big difference is that they are now showing the favicons for each site (favicon = favorites icon). You can see a few of them in the above search. They let you add a bit of branding and color to the search results. Though …
Google’s new search results style
Last month I noticed Google updated the desktop search results styles. They are always testing new styles but since I noticed this on April 1st I decided to wait a bit to see if they held steady or were a another April Fool’s joke. Almost two months later, they appear to be the new regular. …
Reflecting on the rapid recent changes in structured data for Shopify stores
What a crazy time for structured data. With all the structured data algorithm changes Google’s made over the last year, my stance around data quality is starting to firm up. If you don’t have a high-quality structured data app like JSON-LD for SEO and you haven’t hand-coded your structured data in the last month or …
Act 2: in which Google invalidates even more product review app data in Shopify stores
The changes to reviews from Google just keep coming. After September’s big structured data algorithm update that caused some product review apps to be non-compliant with the structured data guidelines, Google made a minor update that has impacted many of the others. This screenshot is from one of the popular product reviews apps from the …
The unexpected impact of Google’s structured data algorithm update on Shopify’s Product Reviews
While Google’s recent structured data update removed reviews from business data types, it also changed how product reviews work with some Shopify stores. I started noticed that stores using Shopify’s Product Reviews app and Stamped.io’s reviews app started to have errors in their standalone AggregateRating data. AggregateRating is one way of getting Review Rich Results. …
Breadcrumb structured data is now analyzed by Google Search Console
Fresh on the trail of the structured data algorithm update, Google Search Console has also released a new structured data report for Breadcrumbs and started emailing websites about it. Breadcrumb structured data reports now available in Google Search Console Many Shopify themes have had problems with Breadcrumb data, some with coding errors going back years. …
Goodbye Review Rich Results for article and blog posts
While investigating Google’s new Rich Results rules in their latest algorithm update I noticed something omitted. Specifically, we’ll only display reviews with those types (and their respective subtypes) […] Followed by a big list of data types that are allowed to have Review Rich Results. But Article and BlogPosting are no longer listed. In the …
Google’s new Review Rich Result rules
After years of guessing, testing, and arguing with SEOs about how Review Rich Results work… many of my findings have finally been confirmed by Google this week. Unfortunately, that’s going to blow up a lot of websites who have received bad advice or don’t have something like JSON-LD for SEO watching over their structured data. …