Tag: kb repeat customer insights

Find what percentage of customers reorder in a time frame

A Repeat Customer Insights customer was asking if it was possible to find the percentage of customers who purchase for a second time within four months. The Cohort report lists various metrics for the customers who first buy in a given month (their cohort month). It also tracks their behavior month-by-month over time. Each row …

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Detailed customer cohort information for Shopify stores

Repeat Customer Insights now has details for each customer Cohort. Previously it would report on all of your cohorts across one dimension of metrics (number of customers, revenue, or AOV). While this is great for finding time-based trends like seasonality or responses to campaigns, it wasn’t great for see how a specific cohort of customers …

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An ACME catalog of customer segmenting options

There are an infinite number of ways to segment customers. Repeat Customer Insights includes a few of the more effective ones. Which methods you use will depend on your goals and to a lesser extent, your brand. Here’s a few off the top of my head that cover: how recently they’ve ordered how many orders …

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Using your customer behavior to improve unpaid traffic channels

Recently a Repeat Customer Insights customer was asking about which reports help with unpaid traffic: We heard of Repeat Customer Insights from our web dev team, who has another client who has worked with you previously. They use these lists primarily for paid advertising, creating lookalike audiences, etc. That’s all great but not quite where …

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Use samples to get a repeat customer to buy again

Once piece of advice I often give stores is to add samples of their other products to an order. For example, if someone orders a soy protein shake mix you’d add in a single serving packet of pea protein. Or if someone orders a bunch of high-end shirts, you add in a scarf that uses …

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Finding your consistent big spenders in Shopify

In Repeat Customer Insights I was asked: What is the best report to determine most consistent highest spenders? You’ll want to use the Customer Segmenting reports for that. You can also use the Customer Grid as it’s a visual view of the same data and will let you drill down into the details for each …

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