The other day my wife saw a sweatshirt she really liked on sale. She grabbed it and a few other things for our kiddo at the same time. But when it came time to ship, it turned out that the sweatshirt wasn’t in stock and the order was shipped without it. She ended up not …
Tag: out-of-stock products
Attract search engine customers by showing you have products in-stock
With stock-outs becoming common, one part of Google’s Rich Results is going to be paying off for stores: With no availability Rich Result on Amazon and big retailers showing the Out of stock one, your Shopify store could attract a ton of traffic if it has stock. It’s even more visible in Google Image Search …
How discontinued products can help your Shopify store’s traffic and sales
Subscriber Norma had a great question about having Rich Snippets on out of stock pages: But what’s the point of having out of stock pages with rich snippets? Is it just to get people to her site in general? (even though they’ll land on an out of stock page? Seems like it would cause a …
How your Shopify store can profit from discontinued products
Recently a JSON-LD for SEO customer emailed me asking why she wasn’t seeing many Rich Snippets on her products. After a bit of research, I found our her standard process was to sell a product and then remove it from her Shopify store. Not mark it as out of stock, actually delete it. If this …