Tag: post-checkout upsell

Tracking retention for different types of Shopify stores

Yesterday I was going through the sales process for Repeat Customer Insights and assigning one metric to watch for each stage of the process. I’m doing this so I have a focus for optimizations. At a glance I can see where problems arise and the overall health. (I’m also using the Green/Yellow/Red light system which …

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When the post-checkout upsell falls flat

Last week I ordered some sandals for my wife from a Shopify store. Checkout was the usual process until the very end when they added a post-checkout upsell offer. These offers can help increase your revenue and order sizes but they are very dependent on the offer. In this case it was to get a …

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