Tag: welcome campaign

Get serious with growing your repeat customers

Let’s say you decided to start getting serious about growing your repeat customer base. With all the advice out there, where do you start? There are three things I’d recommend. They are a mix of tactics that are effective, target common weak points in Shopify stores, and areas that can get you the best return …

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Christmas decorations in August

We just bought a bunch of Christmas lights in the middle of August. Odd right? Our old lights are pushing 13 years old so they are inefficient and breaking. We got our use out of them but they were already post-season closeout stock when we bought them. The new ones are fancy, high efficiency ones …

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How to convert more one-time Shopify customers into repeat customers

A Repeat Customer Insights customer emailed me a great question that every shop should think about: What do you see is the best way to increase the first repeat purchase rate? The first repeat purchase rate is the most critical because what happens there determines if a customer will only be a one-time customer or …

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