Continuously improve your Shopify store, whenever you can

The garden has been struggling this year. I'm not sure if it's from:

Regardless of the cause, there's not much I can do in the short-term.

This means I need to adjust down my expectations. Yields will be lower than I hoped, some plants won't produce at all, and some days might feel like a waste of time.

But if I continue to improve where I can, in the long-term things will start to work out. That's the underlying principle of continuous improvement (aka Kaizen).

When you're tracking your store's performance you'll quickly find a few metrics that are doing poorly. No matter what you do in the short-term, they don't seem to budge.

These require a similar approach:

Continue investing in improvements but don't expect big changes in the short-term.

Use whatever advice you can, like the insights in Repeat Customer Insights.

Stack of win after win, no matter how tiny. Be happy with a 1% or even a 0.1% improvement. Build up improvements year after year and eventually in the future, you'll be paid back.

Eric Davis

Do your holiday customers over or under-perform?

Big sales numbers look great in November and December but they can hide your true performance. Get the facts on how your winter holidays stack up with Repeat Customer Insights.

Learn more

Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.