The past couple of weeks I've been listening to a lot of cover songs.
I like them because they are familiar but also have a touch of surprise. Especially when they cross-genres.
This idea of taking something that works and tweaking it to make it unique works well with ideas and processes too. Borrow a working idea or process from another industry and riff on it.
Usually the further away from your industry, the more ideas you can find and the more novel they'll seem.
Eric Davis
Leaky funnel losing repeat customers?
Are you struggling to grow your repeat purchases because your customers keep defecting? Use Repeat Customer Insights to find out where in their lifecycle you're losing them.