Selecting the best customer segmenting model for your Shopify store

Your customers are your store's lifeblood. Without them, your business would fail.

After growing your business past a certain size it becomes difficult to remember every customer. That's why it's important for a business to start segmenting customers early on.

Without segmenting, you'll have difficulty providing the different levels of service your customers demand.

There are a huge variety of ways to segment customers.

Some simple. Some difficult.

Some powerful. Some questionable.

Since the primary goal of Repeat Customer Insights is to help you understand your customers, it offers a variety of customer segmenting options.

Since the app automatically analyzes your customers, you get access to all three options so you can experiment with any one to find what works best for you.

Eric Davis

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Topics: Customer segmenting Rfm Customer grading

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