One key analysis in Repeat Customers Insights is the new timing around repeat orders for new customers.
The system is analyzing your one-to-two order timing, new customer buying behavior, and figuring out which of your new customers should be ordering again soon.
Only a percentage of these customers will order on their own. You can increase that with some tailored marketing. Either a pre-programmed New Customer Welcome Campaign, a one-off message, or even manually reaching out to them.
Get those new customers to buy again and you'll be on your way to a stronger customer base.
Eric Davis
Refine your automated marketing campaigns with better timing
When building any automated marketing campaign that sends messages over time, you need to know how long the campaign should be and how long to delay the messages. The Customer Purchase Latency metrics calculated by Repeat Customer Insights can help you figure out that timing.