Today marks Thanksgiving in the US.
If you celebrate it, happy Thanksgiving to you.
If you don't, happy Thursday-before-Black-Friday.
Official holiday or not, today's a good day to be thankful for who you have in your life and how you can help them. That includes family, friends, employees, and customers.
From me to you, thank you for being a subscriber of Repeat Customer Insights, my email newsletter, or reader of my articles. I sincerely appreciate your attention and interest.
Today's also the day to get well rested for the upcoming season.
Eric Davis
Segment your customers automatically with RFM
Segmenting your customers has always been touted as a powerful marketing tool but many stores avoid it because it can be time-consuming.
Repeat Customer Insights will automatically segment your entire customer base for you based on the valuable data Shopify has already collected for you. Ranging from 5 to 30 to over 125+ different segments using RFM and other models, you can pick how much power you want to harness.