October.
The season for pumpkin spice everything and the start of Q4.
It's also time to get your end of the year strategies started.
With 9 months completed, there's a lot of data and behavior you can look at now.
You can see how buying habits have changed (or not changed) this year.
You can update any forecasts and projections.
You can adjust the timing of your email campaigns.
You can measure how your SEO worked with Google's many updates and see what's actually worked.
And you can see the actual impacts of covid and the recession on your business.
October is a great time to look at all of this because it's a pause-month before the regular holiday cycle where everyone gets too busy to think.
So take advantage of October as much as possible.
If you haven't installed Repeat Customer Insights yet, it's an easy way to get a detailed look at your customer behavior.
It'll automatically analyze your customers, orders, and products so there's no messy data import needed to get started.
Eric Davis
Retain the best customers and leave the worst for your competitors to steal
If you're having problems with customers not coming back or defecting to competitors, Repeat Customer Insights might help uncover why that's happening.
Using its analyses you can figure out how to better target the good customers and let the bad ones go elsewhere.