Shopify Dispatch Issue #131 - Micro conversions, In stock products

Leverage Micro Conversions to Close Sales

Not every customer will be ready to buy on their first exposure to your store. That's why having alternative, micro conversions are important.

Why you should be promoting your in stock Shopify products

One benefit of Google's Rich Snippets is that in stock products are shown directly in the search results. Tom Davies goes into other reasons why it's important to promote your in stock items.

Analyze your customer's behaviors before they defect

Your customers aren't yours forever. One might have defected today, never to be seen again.

You need to analyze your customer behavior so you can reach them before they defect.

My articles this week

3-part Plan to Minimize the Impact of Site Outages

Eric Davis

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Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.