Third-party warehousing and fulfillment
Much of the advice you'll find about ecommerce is about the online side: setting up your storefront, marketing, taking orders, etc. Sometimes fulfilling those orders is regulated to busy work that you dread. Casandra Campbell writes about how you can use third-party warehousing and fulfillment instead of doing it yourself.
Promo code analytics
Before you start giving discounts to your customers, you should take a minute and analyze what could happen. Sure, creating a 10% discount for your upcoming sales is easy but will that 10% actually increase your profit, sales, or customer base? Or will it actually cost you more than if you left everything alone? In Promo Codes: Discounts vs. Benefits, for Ecommerce Abhi Jadhav shows how you can analyze your promo codes and pick the right one for you.
Get rid of manual processes in your Shopify store SPONSOR
Stop wasting your time performing manual processes over and over and over. Using a custom Shopify app, many manual processes can be replaced and automated.
Quick Links
Prep Your Ecommerce Site For The Holidays - Infographic (wpengine.com)
5 Content Marketing Ideas for November 2015 (practicalecommerce.com)
How to Set up the New Shop Section on Your Facebook Page (shopify.com)
Fulfillment: How to Speed up the Picking Process (practicalecommerce.com)
5 Essential Content Marketing Skills for Ecommerce Merchants (practicalecommerce.com)
Why Every Shopify Store Needs A Marketing & Sales Funnel (shopifypartnerblog.myshopify.com)
Takeaways from eCommerceFuel Live 2015 (ecommercefuel.com)
Why your Shopify Store Needs Rich Snippets (shopifybuilder.com)
How to Sell Digital Products with Shopify (shopify.com)
3 Holiday KPIs for Your Ecommerce Store (practicalecommerce.com)
Thanks, I'll see you next week
Eric Davis