Shopify Dispatch Issue #54 – Build vs platform, Black Friday resources

Build Your Own Website or Use a Hosted Platform?

CartHook has broken down the decision of building your own ecommerce store versus using a hosted platform into a set of pros and cons. A get asked about this a lot and one major point is deciding if the control you get from having a fully custom system is worth the upfront investment and ongoing maintenance.

The Best Black Friday/Cyber Monday Resources We Could Find

Shopify has curated a large number of Black Friday/Cyber Monday resources so you can start preparing your store. You should be putting many of these in place now while you have the time, before the rush.

Optimize your Shopify store for retention and repeat customer purchases SPONSOR

Learn how to optimize your Shopify store to bring back customers at the perfect time in this free training course.

Quick Links

Smarter Shopify Product Marketing Using Sales Trends (burstcommerce.com)

Q4 Holiday Promotion Plans for Your Online Store to Drive Sales (shipstation.com)

6 Ways Machine Learning Will Impact Ecommerce (practicalecommerce.com)

Nerd Marketing 25: How to Actually Make Money with Your Win-Back Campaign (nerdmarketing.com)

The eCommerceFuel Podcast: What Virtual Reality Means for eCommerce (ecommercefuel.com)

The Unofficial Shopify Podcast: The Perfect Shopify Funnel with Richard Patey (unofficialshopifypodcast.com)

Thanks, I’ll see you next week

Eric Davis

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