Shopify Dispatch Issue #67 - Post-holiday sales, Backend page speed

Drive Sales After the Holiday Retail Rush

The holiday season is over so now it's time to try to boost the slow first quarter sales. Jason Dent has four strategies you can start putting in place now, though to be honest they aren't quick fixes and will likely payoff later in 2017.

3 Backend Fixes to Increase Page Speed

There is a lot of advice on how to improve your page speed on a site's frontend. In this article I explain a few backend changes you can make to speed up your store. They won't apply to every Shopify store but if you have any custom apps running, you might want to review these for the app performance.

Get rid of manual processes in your Shopify store SPONSOR

Stop wasting your time performing manual processes over and over and over. Using a custom Shopify app, many manual processes can be replaced and automated.

Quick Links

3 Influencer Marketing Ideas for 2017 (practicalecommerce.com)

Ecommerce Packing Tips That Will Please Customers (practicalecommerce.com)

Concrete Ways to Maintain Work-Life Balance as a Retailer (shopify.com)

Growing an Amazon Business from $10M to $50M (sellbrite.com)

The Science of Ecommerce Eye Tracking: Your 2017 'Vision' (shopify.com)

5 Questions to Answer before You Advertise (practicalecommerce.com)

Using Google Analytics to Identify Fraudulent Orders (practicalecommerce.com)

The Unofficial Shopify Podcast: From 0 to $20 million dollars: Chad Rubin's Story (unofficialshopifypodcast.com)

eCommerceFuel Podcast: Looking Ahead to 2017 (ecommercefuel.com)

Thanks, I'll see you next week

Eric Davis

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Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.