Grow your above-average customers

Over the long-term, you want to grow the number of your above-average customers so they make up a larger part of your customer base.

You should absolutely continue to grow your customer base as a whole through customer acquisition. You just want to accumulate more above-average customers as you go.

There is no best number of above-average customers. What is best for one store might not apply to another.

Ideally you want it high and to be growing over-time. A good segmenting system like Repeat Customer Insights should keep track of it month by month for you.

Eric Davis

Find patterns in customer behavior

You don't have to be in the dark when it comes to your customers. Using their existing behavior, Repeat Customer Insights shows you patterns and optimization potential for Shopify stores, leading to more and better repeat customers.

Learn more

Topics: Repeat customers Customer segmenting

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