As the end of the month approaches, it's time to take a minute to think about protecting your data.
That means data backups.
Shopify backs up their data as a whole but you don't have access to those backups. So if something happens in your store like a mistake or a bad import, you're left recovering the data.
Taking exports of your orders, customers, products, and theme should be a regular part of your operations. If you can automate it, great, but even a manual backup every month or so can save you headaches.
Go and grab those exports right now and toss them in a secure place.
If you use Repeat Customer Insights, grab an export from it too. It'll include your analyzed customers and reports from the app, all in one handy archive file.