Tomorrow is the first holiday weekend since the Black Friday/Cyber Monday weekend.
Hopefully it won't be as crazy for you but still busy.
Good busy.
Not "I-want-to-pull-my-hair-out-from-these-customers" busy.
This weekend is a good time to try an experiment or two that you built for this season. Now that the initial rush is over, you don't have to worry about everything falling apart.
Try out a promotion.
Use some different copywriting to attract more attention.
Send a few more emails than usual.
The experiment you try out today could become your new money-maker.
If you're going to promote a product, how do you pick the products to feature? Best sellers are okay but wouldn't it better to promote the products customers reorder the most?
Repeat Customer Insights will analyze your product and buyer behavior to show which products and variants are reordered the most (and least) by customers.
Directive: Use busy season to try out marketing experiments.
Eric Davis
Check how your holiday customers performed
Check how holiday customers performed in prior years with Repeat Customer Insights Cohort Report.