Wrapping up in the final week of 2022

Now that the last week of December has started, most ecommerce stores are starting to shift back to regular mode.

Returns and exchanges will be the focus for the coming month but the big sales season is wrapping up.

That said, there's still the potential for a final bit of holiday shopping. Some winter holidays are still going and there's always self-gifters who might be buying.

This time is also good to start analyzing how your season and year performed. You can compare how holiday customers performed in prior years with Repeat Customer Insights Cohort Report.

Eric Davis

Segment your customers to find the diamonds in the rough

Not all customers are equal but it is difficult to dig through all of your data to find the best customers.
Repeat Customer Insights will automatically analyze your Shopify customers to find the best ones. With over 150 segments applied automatically, it gives your store the analytics power of the big stores but without requiring a data scientist on staff.

Learn more

Topics: Holiday marketing

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