Tiny Tip: Promote gift cards to last-minute customers

With the year wrapping up soon, now is a good time to promote gift cards.

In order to get the best result you'll want to put them in multiple places:

You'll also want to promote them so customers know you offer them:

You might also want another deal especially for your repeat customers. Something like:

Buy one $50 gift card to give, get a $10 for yourself

These will get your repeat customers to buy this year and make them likely to buy again next year when they redeem their card.

Gift cards don't take a lot of setup in Shopify and since fufillment/shipping is easy, they can be a good year-end boost.

Eric Davis

Learn what your customers are actually doing instead of just guessing

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Repeat Customer Insights can help you understand your customer's behavior. With its collection of behavior reports, you can see what they're actually doing instead of guessing and having your efforts fall flat.

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Topics: Gift cards Holiday marketing

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