With holiday shipping deadlines approaching, this week is the time to be sending out "last-minute" order messages to customers.
It's also a prime time to contact any VIP or repeat customers who haven't ordered this season yet. For them you can position it as a year-end loyalty deal as some of them might buy for themselves.
Still a solid three weeks remaining in 2023 to end on a high note.
Eric Davis
Market to your customer's timing
Figure out how long customers wait in-between purchases and you have a key component for your marketing timing. This is the basis of the Average Latency metric and Order Sequence Report in Repeat Customer Insights.