While out this weekend, I heard the local tamale guy yelling.
He or the women who works with him are out now and then with a push cart selling tamales. They’re both loud enough that you can hear them a quarter mile away.
The first time I heard them, I had no idea what they were selling. They’re LOUD but not clear. Another runner took a detour from a group run and came back with half a dozen tamales.
You either know what they’re selling or someone tells you as they run by.
Literal word-of-mouth marketing.
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Eric Davis
Use cohorts to find out who the best customers are in your Shopify store
Repeat Customer Insights will automatically group your customers into cohorts based on when they first purchased. This will let you see how the date customers bought would impact their behavior.