What will you do to keep customers this week?

One of the primary functions of your business should be to keep customers you've already won.

Existing customers are easier to entice to buy again (e.g. 27% vs 3% conversion rates), they spend more, and you've already built-up some measure of trust with them.

Every week you need to be thinking of how you're going to improve your relationship with them. It could be simple like an email newsletter for customers-only. It could be part of a 34 component retention and loyalty system. Use whatever you can based on your business resources.

But at least every week you should do something to keep them interested in your store and products.

If you haven't installed Repeat Customer Insights yet, it's an easy way to get a detailed look at your repeat customer behavior.

Eric Davis

Learn what your customers are actually doing instead of just guessing

One of the best ways to build a sustainable business starts by getting your customers to come back. Mastering that simple process can be difficult, but builds a lifelong business.
Repeat Customer Insights can help you understand your customer's behavior. With its collection of behavior reports, you can see what they're actually doing instead of guessing and having your efforts fall flat.

Learn more

Topics: Customer loyalty Customer retention

Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.