Shopify Dispatch Issue #140 – Product subscriptions, Social media list growth

Ecommerce Subscriptions: Lifting CLV 38%, Revenue 20% & Sales Beyond $30M

Subscriptions are billed as a way to smooth out your store revenue because they happen month-after-month, but there are other uses for them too. Julia Bowen shares three different types of subscriptions and who each type would be good for.

How to grow your eCommerce store’s email list with social media

Beka Rice shares how you can measure and improve your social media marketing by enticing people to signup for your email list.

Safely get more Google traffic for your Shopify store

Google’s Rich Snippets will help you grow your Shopify store by sending you more traffic for free. Learn how you too can get Rich Snippets for your store.

My articles this week

When does your marketing go too far?

Google’s upcoming changes to Rich Snippets and Rich Cards

The adventure of the Wildwood hoodie

Putting more F in the RFM customer analysis

Despite the GDPR, Cookies Are Vital to Ecommerce

Eric Davis

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