Shopify Dispatch Issue #17 - January 20th, 2016

Getting repeat sales using purchase latency

Knowing your customer purchase latency can help you build a strategy to get more repeat sales from customers. Though it can be difficult to track and manage, the payoff may be worth it.

Small Retailers Better Able to Adopt Unified Commerce

One area outside of ecommerce that has grown in the last five years has been cloud services and integrations. This now makes it much easier to integrate apps, services, and platforms. Now this is starting to affect retailers, 78% are planning some form of unified commerce platform by 2020.

The great news is that smaller retailers may be able to move faster than the larger ones. Competitive advantages anyone?

Everything you need to know about Private Shopify apps SPONSOR

Private Shopify apps, built by a developer specifically for your store, can add a layer of customization to Shopify that you haven't heard of before.

Signup to this free course to learn how Private Shopify Apps can benefit your Shopify store, how they work from a non-technical perspective, and over a dozen examples of what private apps can do.

Quick Links

Introducing Shopify POS for Android (shopify.com)

Introducing Shopify Masters: The Ecommerce Marketing Podcast for Ambit (shopify.com)

How to get started with Discount Ladders (podcast) (nerdmarketing.com)

How to add content to a Shopify template through the API (littlestreamsoftware.com)

6 Benefits of Using Predictive Marketing Tools, for Ecommerce (practicalecommerce.com)

How to Grow Your Business With Giveaways and Viral Contests (shopify.com)

What Makes a Well Designed E-Commerce Product Page? (shopifybuilder.com)

1,000 True Fans: Tapping Into Facebook Groups to Generate Sales (shopify.com)

How to Dramatically Increase Your eCommerce Conversion Rate (ecommercefuel.com)

Tips for Using Snippets in Your Shopify Theme (shopifypartnerblog.myshopify.com)

4 Ways to Invest in Email Marketing, for 2016 (practicalecommerce.com)

The Unofficial Shopify Podcast - Neil Patel: Triple Your Email Opt-In Rate with Lead Magnets (unofficialshopifypodcast.com)

Thanks, I'll see you next week

Eric Davis

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