Calculating your customer purchase latency
Knowing your reorder metrics are important. How much they spend is commonly used. One oft-overlooked metric is the Customer Purchase Latency, the how long it takes a customer to reorder. By building campaigns around this metric you can speed up reorders.
How To Turn Your Negative Reviews Into Lifelong Customers
Getting negative reviews and feedback on your store or products will affect your sales. Fortunately you can create a plan to address negative reviews and even benefit from them. The most important thing is to remember to have empathy for your customers.
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How The B. Side Founder Assembled an Advisory Board of Experts (shopify.com)
Screencast Podcast 03: Discount Ladder Case Studies: Copy These Winners Today (nerdmarketing.com)
7 Website Elements that Kill Ecommerce Conversions (practicalecommerce.com)
The Disciplined Pursuit of Less (But Better) (ecommercefuel.com)
Shopify OAuth Flow for Dummies (gavinballard.com)
Webhooks: tools to make your Shopify store work harder for you (littlestreamsoftware.com)
A Day in the Life of a Shopify Order (burstcommerce.com)
How to Use all_products in a Shopify Theme (shopifypartnerblog.myshopify.com)
The CartHook Show #20: Aaron Zakowski (carthook.com)
The Unofficial Shopify Podcast: Drunk User Testing with Richard Littauer (unofficialshopifypodcast.com)
5 Signs of Conversion Leaks on Ecommerce Sites (practicalecommerce.com)
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