Shopify Dispatch Issue #20 - February 10th, 2016

How to Set Retail Discounts, for Ecommerce

Too often I see discounts created without any thought behind them. A merchant will decide that today 15% sounds good and next time they'll make it 20%. Armando Roggio shows how to plan out your discounts so it matches your business reason for the discount, while also measuring it so you'll do better next time.

5 Simple Google Analytics Reports

Just about everyone can benefit from installing Google Analytics on their site but with the huge amount of information it collects, it can be difficult to understand. Simon Heaton goes through 6 Google Analytics reports that you can quickly install into your account and start tracking some important ecommerce metrics in your store.

Everything you need to know about Private Shopify apps SPONSOR

Private Shopify apps, built by a developer specifically for your store, can add a layer of customization to Shopify that you haven't heard of before.

Signup to this free course to learn how Private Shopify Apps can benefit your Shopify store, how they work from a non-technical perspective, and over a dozen examples of what private apps can do.

Quick Links

10 Tips to Increase eCommerce Valentine's Day Sales (

5 Quick Fixes for your Shopify Store (

6 Steps to Streamline Your Product Photography Workflow (

Top 24 eCommerce Marketing Stats (

Volume Discounts on Shopify to Increase Order Values (

Top 2 Benefits of Retaining Customers with Abandoned Cart Emails (

How URLs Map to Shopify Templates (

7 Ways to Add a Personal Touch to Your Ecommerce Site (

eCommerceFuel Podcast: How to Start a Successful T-Shirt Company (

TGIM Podcast: The Essential Podcast for Ambitious Entrepreneurs (

The Unofficial Shopify Podcast: Stitch People: Building a Tribe (

Nerd Marketing Podcast 05: An Intro to Tripwire Marketing (

Thanks, I'll see you next week

Eric Davis

Would you like to learn how to improve your store, attract happy customers, and sell more products?

Learn how in the Shopify Dispatch.

Shopify Dispatch is a weekly curated newsletter with links and resources for Shopify merchants about Shopify and ecommerce.

We won't send you spam. Unsubscribe at any time. Powered by ConvertKit
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.