Shopify Dispatch Issue #35 – Lifecycle emails, Customer retention

Lifecycle emails for Shopify stores

Lifecycle emails are a powerful technique to map your customer relationship over time using email campaigns. This article from ShopStorm describes 5 different types of lifecycle emails a Shopify store can use as well as some apps to create them.

Simple Shopify customer retention using an outreach email

A simple, one-off email can have a lot of power when it’s used at the right time. Unfortunately, many ecommerce stores fail to use even the simple tools like outreach emails to help their customer retention.

Learn how to retain repeat customers with this free training SPONSOR

If you’re wanting to learn how to retain repeat customers in your Shopify store, this free email course will give you the knowledge and tools that make that happen (and boost your revenue at the same time).

Quick Links

Could Guided Selling Help Your Ecommerce Store? (practicalecommerce.com)

Using Metafields in Your Shopify Theme (shopify.com)

An easy way to treat your repeat customers better (littlestreamsoftware.com)

10 KPIs for Ecommerce Business Owners (veeqo.com)

How to Write Traffic-generating Meta Descriptions, for Ecommerce (practicalecommerce.com)

How Brilliant Business Moms Uses Pinterest to Power Their Business (shopify.com)

What Motivates Consumers to Follow Your Social Media Accounts? (shipstation.com)

The eCommerceFuel Podcast: How to Pitch the Press and Get Life-Changing Coverage (ecommercefuel.com)

The Unofficial Shopify Podcast: No Bull Marketing & Making Money Online with Matt Giovanisci (unofficialshopifypodcast.com)

Thanks, I’ll see you next week

Eric Davis

Would you like to learn how to improve your store, attract happy customers, and sell more products?

Learn how in the Shopify Dispatch.

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