How to Calculate Customer Lifetime Value
Kevin has a great article on segmenting your Shopify customers using an RFM analysis and then finding their customer lifetime values.
Super secret (but not really a secret): this week I'm planning to submit a Shopify app to the App Store that does this RFM analysis and segmenting automatically. If you're interested, send me an email and I can show you what it does.
How to Build a Shopify App in One Week
In this article for Shopify I discuss how I was able to build a Shopify app in a week and share my process I used. Funny side-note to that, in the time it took to get that article published I built two more Shopify apps in under a week each.
Learn how to retain repeat customers with this free training SPONSOR
If you're wanting to learn how to retain repeat customers in your Shopify store, this free email course will give you the knowledge and tools that make that happen (and boost your revenue at the same time).
Quick Links
Average Order Value, and how to calculate it (littlestreamsoftware.com)
Shipping for Shopify Stores 101 (shopstorm.com)
Psychological Pricing Is Your Golden Ticket to Selling More (shopify.com)
Introducing the Build a Business VI Winners - and What You Can Learn From Them (shopify.com)
How to Write a Blog Post (That Actually Gets Read) (shopify.com)
Boost Your Profits by Overcoming 5 Key Challenges of Multichannel Retail (sellbrite.com)
Find drop-offs in your repeat purchase funnel (littlestreamsoftware.com)
Legal: How to Sell (or Buy) an Ecommerce Business (practicalecommerce.com)
7 Ways To Make Your Brick-and-Mortar Store Mobile Friendly (shopify.com)
Stealth Data Strategies to Stop Out-of-Stocks, Overstocks & Returns (shopify.com)
The Best Time for Retailers to Send Marketing Emails (nerdmarketing.com)
The eCommerceFuel Podcast: From Dried Worms to Diapers: Stories of Crazy eCommerce Niches (ecommercefuel.com)
The Unofficial Shopify Podcast: Virtual Conferences & Growth Hacking with Zachary McClung (unofficialshopifypodcast.com)
Thanks, I'll see you next week
Eric Davis