Tomorrow's the start of a new month and I wanted to give you a heads-up.
Shopify stores with Repeat Customer Insights will have their monthly customer segment snapshots taken and saved for analysis on the 1st.
This shows up in the Customer Grid, allowing you to look back in time or even compare two different dates. It shows how your customer behavior has shifted and evolved over time. Loyalty, defection, AOV trends, etc.
If you don't have the app installed yet or have an account that doesn't have the Customer Grid history, you still have time today to install or upgrade.
Eric Davis
Market to your customer's timing
Figure out how long customers wait in-between purchases and you have a key component for your marketing timing. This is the basis of the Average Latency metric and Order Sequence Report in Repeat Customer Insights.