In Case You Missed It: The Best Content From Shopify in 2018
Shopify has summarized their best content from the year on their blog. There's a good level of variety there, both in topics and in formats.
How to turn your seasonal shoppers into repeat customers
The best way to extend the holiday season is to convert your customers into repeat customers. You won't keep everyone but even a few more than usual can help next year.
Jilt covers a few techniques to retain these seasonal shoppers.
Competitors beating you in Google?
Google likes to hand out search enhancements to those websites who help them and their searchers. That's why adding structured data to your Shopify store can be a valuable option.
With JSON-LD for SEO it's even easier. The app will automatically add the data needed for search enhancements like Rich Results and Rich Snippets on products, blog posts, landing pages, and more.
Already trusted by a few thousand Shopify stores since 2015, it's the safe and efficient choice for structured data.
My articles this week
Why Warnings about your Shopify store's structured data might not matter (but Errors do)
Product reviews vs Critic reviews and Google's Testing Tool bug