Returnless Refunds 101: Everything Store Owners Need to Know
Kaleigh Moore describes how returnless refunds can help your store profits. It can be a relatively easy policy to implement but the impacts can be far-reaching (positive and negative).
Analyze your customer's behaviors before they defect
Your customers aren't yours forever. One might have defected today, never to be seen again.
You need to analyze your customer behavior so you can reach them before they defect.
My articles this week
Using your customer behavior to improve unpaid traffic channels
Post-holiday slump or post-holiday bump
Every bit of friction loses sales for your Shopify store
Diagnosing a 30% cost increase with historic data