Shopify Introduces a Better Way to Communicate With Your Customers Using Facebook Messenger
Shopify has just released a new channel which allows your customers to get Shopify notifications through Facebook Messenger. While I don’t see this replacing email, it will be valuable to have another method of reaching customers and allowing them to reply back.
The Advanced Guide to Content Marketing For Ecommerce
William Harris has compiled a large guide to content marketing for ecommerce stores including common terms, best practices, resources, and more. There’s plenty here to build or refine your own content marketing campaigns.
Sales and marketing are the primary drivers of a business’s growth. They get the word out there to potential customers, nurture those customers, sell the products and services to them, and over-time turn those customers into fans.
In this guide I’ll show you the absolute minimal amount of email marketing you need for your Shopify store.
How Ecommerce Businesses Benefit from HTML5 (oracle.com)
4 Things Add-to-cart Rates Tell an Ecommerce Business (practicalecommerce.com)
Getting Started With Conversion Rate Optimization (shopify.com)
An In-Depth Look Into Designing a Shopify Theme (shopify.com)
How to Grow, Manage Customer Reviews (practicalecommerce.com)
How to Test and Change Facebook Ads, to Drive Performance (practicalecommerce.com)
How to Take a Design From Concept to Production (shopify.com)
The Unofficial Shopify Podcast: Outsource Your Back Office: Dan Arriola on Logistics & Fulfillment (unofficialshopifypodcast.com)
Thanks, I’ll see you next week
Would you like to learn how to improve your store, attract happy customers, and sell more products?
Learn how in the Shopify Dispatch.
Shopify Dispatch is a weekly curated newsletter with links and resources for Shopify merchants about Shopify and ecommerce.