Shopify Dispatch Issue #436 - Shifting power

Issue #436 - January 31st, 2024

A light week as Shopify seems to be holding back for its upcoming winter feature release.


Kevin Hillstorm writes about what happens as power shifts and why you need to be thinking about where you want your store to be in the upcoming years.

Start noticing seasonal spikes in customer behavior

Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.

My articles this week

Convert one-time customers into repeat customers

Explain your product redesigns to existing customers

How free seeds can get customers to branch out

Getting a handle on your Returns Rate

Eric Davis

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