Mary Lou emailed asking: I'm pretty sure I'm in the minority here, but I sell vintage products and nearly all have an inventory of only 1. Once it sells, it's gone. I've been trying to think about how I could create an up sell or cross sell or bundle and...
A couple of weeks ago I cut and harvested a couple hundred chickpea plants. After a few of hours work, I had about half of them out of their pods and harvested but it was slow work. I boxed up the rest of them, set them aside, and came back...
Every Friday we try to have a movie night. We order out or order in, watch a movie with our kid and then watch another movie after she goes to bed. One place we order from has our favorite burgers. After trying a few different options I settled on one...
The past week I've been testing our veggie seeds to see how well they germinate. All of the types had 80-90% germination within 2-6 days which is much faster and a higher percentage that many store-bought seeds. We can conclude that the seeds were grown well and will be quality...
This week I released some additional Insights for Repeat Customer Insights. Insights are my fancy name for the automatic analysis and advice that the app gives you based on what its algorithms find in your data. These new Insights will compare your Shopify store's performance in specific dates to how...
With the sale of JSON-LD for SEO to Ilana Davis, I've been able to refocus on my Repeat Customer Insights app. Transferring and training took awhile, which we both knew going into it. But now that's done, I'm finding a lot more headspace to think through the remaining changes I...
One perk you can give your best and repeat customers is early access to new products. You don't have to discount them so they won't cost you much to promote and they can come with built-in scarcity factors that don't try to trick people. While it's difficult in Shopify to...
The other day I was reading some advice from Google about spotting traffic drops and one part caught my eye: Change the date range to include 16 months. This will help you analyze the traffic drop in context and make sure it's not a drop that happens every year as...
This morning I planted a few hundred seeds into the garden. Normally I try to grow the seeds into baby plants and then transplant those. They're stronger and more likely to survive. But with the weather lots of the baby plants aren't surviving long enough to get transplanted. A good...
Last week we had an appliance delivery scheduled from Home Depot. We got the reminder email and phone call to remind us to be around. Then two days before the delivery we got an automated call saying the appliance was back-ordered for three months and our new delivery date would...
Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.