Optimize your Shopify collection page
Ilana Davis writes about SEO optimizations for your collection pages. Your customers would also benefit from many of these optimizations as they go beyond pure-SEO improvements.
Collection pages can be vital if you have a large product catalog and aren't able to focus on individual product SEO.
Manage your inventory from anywhere with the Shopify mobile app
Shopify has updated their mobile app to improve the inventory management.
Analyze your customer's behaviors before they defect
Your customers aren't yours forever. One might have defected today, never to be seen again.
You need to analyze your customer behavior so you can reach them before they defect.
My articles this week
Improve your customers for the long haul
Using cumulative cohort reports to find groups of the best repeat buyers
Repeat customer checklist to build better repeat customers in your Shopify store
Using alternative customer segmenting models when your Shopify store is still growing