Shopify Dispatch Issue #313 – Holiday marketing, Email lies

Holiday Marketing 101: How to Drive Sales During the Most Wonderful Time of the Year

With October approaching, it’s time to start getting your holiday marketing finalized and ready to go. Elise Dopson covers some statistics, dates, and ideas if you haven’t yet filled out your plan.

We’re Just Going To Lie A Little Bit In Our Email Marketing, Ok?

Kevin Hillstrom highlights a problem when a store doesn’t have a cohesive plan for their offers and discounts.

Segment your customers to find the diamonds in the rough

Not all customers are equal but it can be difficult to dig through all of your Shopify data to find the best customers.

Repeat Customer Insights will automatically analyze your customers to find the best ones. With over 125 automatic segments, it gives your store the analytics power of the big box stores.

My articles this week

Match your unique limits to your store strategies

Review and revise your New Customer Welcome campaign

The canary in the email marketing coal mine

Send your customers a goodie package to boost customer retention

Eric Davis

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Learn how in the Shopify Dispatch.

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