Shopify hosted their Commerce+ event which included new product releases, product updates, and case studies.
The big things to watch for are Online Store 2.0 (which is a collection of different features), custom storefronts, and improved internationalization through Shopify Markets. Shopify Flow also got an update and is expanding to non-Plus stores in the future per their PM.
Shipping Delays and the Holiday Rush: How to Set Your Business Up for Success
Shipping is getting crazy and it's going to get worse going into the holidays as consumers have started to adjust their buying behaviors.
Grace Kim writes about three shipping trends and what you can do to about them.
Track down which customer cohorts perform the best
Different groups of people will behave differently. Repeat Customer Insights includes different cohort reports to help you compare how your customers change over-time and spot new trends.
My articles this week
Three product types to focus on for repeat customers
Educating new customers by sending a mini-booklet with each order
Testing out different advice to find the best results
Taking measurements to find the just-right zone