Make Shipping Carbon Neutral With Shopify Planet
Shopify has released a way to have carbon-neutral shipping in an easy to understand pricing model.
I've been following Shopify's carbon strategies and this makes it easy for Shopify stores to show their environmental commitment.
Prioritize What You Do
Kevin Hillstrom lists what ecommerce stores should prioritize right now.
I agree with all these points. Mastery of these six things will pull your store ahead of everyone else. Even mastering half of them will kick things into high-gear.
Measure which customers you're retaining and which you're losing
In order to keep your best customers, you need visibility into what's going on with them. Repeat Customer Insights will help you track down where you're losing customers and how to better target new ones.
My articles this week
Fighting back weedy customers
Comparing the year's metrics before it's complete
Focus on a few strategies and keep your tactics a secret
Strong models are universal