Shopify articles - Page 105

How to deal with other stores stealing your content and SEO

A JSON-LD for SEO customer Tom wrote in: To cut a long story short I've started to notice quite a few images (in google image search) that are definitely taken from my site, but link to other (spam) sites. My concern is that on some of the examples the title...

Fixing holes in your SEO bucket via broken link repairs

My website is over 11 years old. In that time it's created a lot of links and gone through several reorganizations. And those reorganizations broke a lot of those links. If you've ever reorganized your Shopify store's products, collections, or changed your theme, there's a good chance you have some...

Double your traffic, double your revenue

Recently I was talking with a business owner who was seeing some significant revenue growth. He wasn't sure exactly why because he rolled out a lot of changes recently: a redesign, better sales copy, and SEO work. When we went over his sales funnel, we found that the majority of...

Shopify SEO: the fundamentals are important to get right

Recently a customer emailed asking about how to get started with SEO with their new Shopify store. The SEO fundamentals like the title, description, and plenty of content are important. It's common to under-estimate how important those are. Once you've done that, the other major fundamental component is building links...

Remember CARS to remember how Google and SEO works

The other day I was trying to describe why Google and search engines have delays before changes show up. The problem I was having is the sheer amount of technical jargon and insider knowledge required to explain even an overview of it. Then I had a flash of inspiration... Don't...

How indexing and ranking are different

Two SEO terms that are frequently confused are indexing and ranking. Indexing means that Google is aware that a page exists. That's a purely mechanical process of Google finding a page and making an entry in their database for it. Ranking means that the page shows up in the search...

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