Shopify Dispatch Issue #112 – Shopify Live View, Product photo A/B testing

Introducing Live View: Watch Visitors Become Customers with Real-Time Reporting

Shopify just released a new report called Live View which features a real-time view of what your visitors are doing right now.

It’s pretty and could be useful during launches, but you’ll want to make sure you’re not too distracted by watching it all the time.

6 Persuasive Product Photography A/B Tests to Run

Headlines and calls-to-action are typical targets of A/B testing, but this article from Shopify outlines some ideas about how to A/B test your product photos. This could produce some interesting results, especially for very-visual products.

Analyze your customer’s behaviors before they defect

Your customers aren’t yours forever. One might have defected today, never to be seen again.

You need to analyze your customer behavior so you can reach them before they defect.

My articles this week

Configuring price modifiers like VAT in JSON-LD for SEO on Shopify products

Showing your Shopify store data in the right side of the Google search results

Why some review apps like the free YOTPO can’t be integrated with JSON-LD for SEO

Doing it yourself isn’t always a bad idea

Removing your Shopify theme’s broken microdata and structured data

Thanks, I’ll see you next week

Eric Davis

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