Shopify Dispatch Issue #238 - Shopify Email available, Post-pandemic customer retention

Shopify Email Is Now Available and Completely Free Until October 1, 2020

Shopify's new email marketing system was released early and is now free for all merchants until October.

From what I've heard it's missing a lot of features as it is still under active development, so it won't replace Convert Kit, Mailchimp, or Klaviyo quite yet. Though if you're not using email marketing it could be an easy way to get started building customer relationships.

Tips to Retain Online Customers after the Pandemic

Pamela Hazelton outlines several tips for customer retention through and beyond the pandemic. A lot boils down to keeping customer's trust which is as rocky as ever.

Spot odd purchasing behavior

Using the Cohort and Latency reports in Repeat Customer Insights you can better spot swings in purchasing behavior and potential defections before they happen.

My articles this week

How technical do I need to be to install and use Repeat Customer Insights?

The conveyor belt of improvements

When planning and prep-work is important

More Shopify stores starting to focus on SEO as the economy slows

Eric Davis

Would you like to learn how to improve your store, attract happy customers, and sell more products?

Learn how in the Shopify Dispatch.

Shopify Dispatch is a weekly curated newsletter with links and resources for Shopify merchants about Shopify and ecommerce.

We won't send you spam. Unsubscribe at any time. Powered by ConvertKit
Would you like a daily tip about Shopify?

Each tip includes a way to improve your store: customer analysis, analytics, customer acquisition, CRO... plus plenty of puns and amazing alliterations.