How to make a subscription work for almost any business
John Bruce writes about common objections with subscriptions and how to solve them.
Redesign of Shopify theme editor built in React
It’s a bit of technical jargon but basically Shopify rebuilt how their theme editor works using a different technology. It should be faster and work better than before.
Learn which products build the best customers
Find which products create the most valuable customers with the new report in Repeat Customer Insights. It goes beyond your best sellers by looking at the long-term purchasing behavior of your customers.
My articles this week
Use cohorts to find out who the best customers are in your Shopify store
Repeat Customer Insights will automatically group your customers into cohorts based on when they first purchased. This will let you see how the date customers bought would impact their behavior.